Analysis of the Influence of Organizational Behavior on the Effectiveness of Digital Marketing Strategies in Improving Competitiveness at Nine Café & Resto, Soppeng Regency. GENTARA [Internet]. 30 Juni 2026 [dikutip 17 Agustus 2026];1(2):149-55. Tersedia pada: https://journal.gentara.unipol.ac.id/index.php/gentara/article/view/38